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Nick Babich

Should we use Lorem Ipsum in product design?

It is one of the most popular questions among product designers. This article will try to find the answer to this question. What is Lorem Ipsum? Lorem ipsum is a placeholder text commonly used in print and digital design. We use Lorem Ipsum when the original copy is not available.

Using Hick’s Law in Product Design

Hick’s law is one of the most important guiding principles in product design because it allows us to create a smooth user experience. In this article, we will discuss what Hick’s law is and how we can apply it to product design. What is Hick’s Law? Hick’

Information Architecture Design: A Step-By-Step Guide

Information architecture is a discipline that focuses on organizing information within digital products clearly and logically. It helps users answer the question, “Where can I find the information I’m looking for?” This guide will discuss 10 steps you need to go through to design information architecture for your product.

One-page vs. Multi-page website: Which one to choose?

“Should I go for a one-pager or multi-page website?” is a popular question among web designers. One-pager is a very common type of website that suits the needs of many website owners. But to make informed decisions, it’s essential to understand the difference between one-pager and multi-pager. Each type

Mental Models in Product Design

When people start using your product, they have certain expectations for how the product should function, for example, where specific controls are located in an interface or what steps they should take to accomplish their goal. These expectations are known as a mental model. In this article, we will discuss

5-Second Test in Product Design

5-second test is a simple exercise that can help to gauge users’ first impressions of your design. This article is a quick guide on how to use this type of testing. How to conduct 5-second testing In a five-second test, test participants are shown an image of a web page

Prototyping: Guide For Designers

Paper, digital and native prototypes We design products through a series of trials and errors. But where the errors happen is very important. An error that occurs after you release a product on the market can negatively impact your business. Luckily it’s possible to avoid that using a tool

Jobs To Be Done (JTBD) in product design

What is JTBD, how to use it in product design, JTBD vs User Persona Product design success depends on how well the product satisfies the customers’ needs. The better the product satisfies the needs, the more likely it will perform well on the market. Jobs To Be Done is a

Wireframing: 8 Pro Tips for Designers

Wireframes are low-fidelity visualizations of a future interface created on a piece of paper or in a digital tool. The purpose of a wireframe is to help designers to understand how content and functional elements should be laid on the screen. In this article, I want to share 8 tips

Mobile Design in 2022-2023

What does good mobile design mean today? The mobile design evolved rapidly over the last two decades, and user expectations changed a lot. In this article, I want to discuss 8 things users expect about mobile apps in 2022. 1. Good usability is an essential requirement Just a few years